With this new TV Commercial, “Louder….”, ABAAD continues their positive message for the partnership of women and men for Gender Equality. Building off of the success of the “With all my force against violence” national campaign, this TVC asks men and women to “Raise their voice louder” in their declarations for Gender Equality.
In 3 generations, more than 50 million women have been systematically annihilated from India’s population through practices like female feticide, female infanticide, dowry murders and "honor" killngs. They've been targeted only because they were female. This